Radio Advertising
Radio has a broad reach, with large and diverse audiences tuning in across different demographics and geographic locations.
This allows businesses to target specific markets and enhance brand visibility effectively.
Radio advertising is often more cost-effective than other forms of advertising, this makes it accessible to businesses of all sizes.
How does it work?
Cowfish has teamed up with Radio Calypso 101.8 to offer radio advertising on one of Malta's top radio stations.
Radio ads can be produced and aired quickly, allowing businesses to to respond promptly to market changes and reinforce brand messages efficiently.
Radio Spots
Book radio spots throughout the day.
Outside Broadcasting
Bring live radio transmissions into your retail store and attract footfall.
Programme Sponsors
Become a sponsor on a specific radio programme and benefit from the association.
Event Sponsors
Sponsor one of Calypso Radio's many events and promotions throughout the year.
Outside Broadcast
Promote special events, sales and open days by having the radio transmit from the comfort of your store.
Pricing is per day for transmission between
09:00 to 18:30 (Mon-Sat), and
09:00 – 19:00 (Sun), including:
10 x 3 minute advertorials /day
Hourly mentions throughout the day “illum qed inxandru minn…”
Starting from €500 for 1-day broadcast
Volume Discounts apply for 5+ days
Contact us to check availability and discuss requirements
Advertising costs are simply:
€0.55 per second – Random scheduling between 05:00 – 21:00
€0.60 per second – Specific scheduling between 05:00 – 21:00
€0.35 per second – Night time scheduling between 21:00 – 05:00
Radio advert productions available.
5 – 30 seconder including voice over actor + production.
Maltese / English ad from €120 +VAT.
Prices are for adverts' exclusive use on Calypso 101.8.
Additional loyalty fees apply to use ads on other media.
Radio Spot Advertising
GET A QUOTE
Calypso 101.8 events include:
•Music Events
Tribute bands, 80s+90s and other themed Parties.
•Cultural Events – Calypso Kultura
Local and International Tours.
•Hotel Take-Over
Weekend breaks for Calypso 101.8 listeners
•Or contact us to discuss an event partnership
Packages starting from €1000 per event including
Radio Mention in event promos
Partner logo on all printed and online digital material
Partner logo on all printed event signage
Social media mentions promo.
Radio Events Sponsorship
Radio Programme Sponsorship
A variety of sponsorship packages are available including:
•Daily shows
Available on a number of daily shows throughout the station’s program
•Competitions
Existing or new competition sponsorships available offer prices in cash or in kind.
•Hit Track
Weekly hit transmitted 4 x /day brought to you by…your brand
•Fuq Fomm Kulhadd
Most popular Sunday evening talk show – opportunity for sponsorship
•Weather & Time Check
Advert & mention packages available from July 2025
•Special Campaigns
Sports, Cultural, Environmental periodic campaigns available in January, April, July and October 2025
Packages starting from €900 for a 4-week sponsorship
Discounts and tailor-made packages available on request
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